Friday, 23 August 2013

Find duplicate content (same content, different url) in your website using Scrutiny

Duplicate content on your website is sometimes said to harm your search engine optimisation. It may not be such a serious problem as this article explains.

Here's how to check for duplicate content on your site using Scrutiny.

1. First scan your site. If your site isn't already in the sites list, press 'New' and type your starting url. Press 'Next' to see the default settings, press 'Next' again to accept those settings. Press 'Go' beside 'Check for broken links'.


2. When the crawl has finished, switch to the SEO tab

3. Switch the 'Highlight' to 'Duplicates'


You'll now see possible duplicates highlighted in orange. To see a list of the pages that Scrutiny thinks are duplicates for that url, double-click it to open the page inspector.


In this example, the problem has arisen because scrutiny has found links to the same page in two different forms - peacockmedia.co.uk/clipassist  and peacockmedia.co.uk/clipassist/index.html

Dealing with duplicates

If you want to deal with this problem, here are two ways.

1. If you know that every page on your site has a unique title, then tick 'page titles are unique' on the Settings tab. Scrutiny will use page titles to make sure that it doesn't list the same page twice. However, this won't give you the control over which version is included in your sitemap.



2. Use canonical meta tag in your pages

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